Gold’s Gym is one of the most recognizable brands in the world, included in the top 50 legendary American brands. Nowadays, this is the world’s largest network in terms of the number of fitness clubs.

In Russia, the network comprises six clubs, another two are at the organizing stage.

The new Goldsgym.ru website is aimed at working with two key audiences of the brand: existing club members and potential customers. Each audience is provided with short information routes and a number of additional services: on-line purchase of a club card, calculation of the body mass index with recommendations, “musculator”, card “freezing”, interactive schedule, etc.